Roots Report

Daily Report, November 1, 2010

Ally Parsons - Monday, November 01, 2010

Good afternoon everyone and welcome to November! We have some new information about Facebook user activity that will help you map out your social media strategy when it will be most effective. Also, we can teach you how to be a "Twitter Ninja". Finally, find out why social media ROR could be better than ROI. 

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Daily Report, October 29, 2010

Ally Parsons - Friday, October 29, 2010

Happy Halloween Roots Report followers!! Today's Daily Report is meant to make you smile! This is going to be a busy weekend for most of you with Halloween on Sunday and Election Day on Tuesday. So sit back, take a break and enjoy a good laugh! 

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Daily Report, October 28, 2010

Ally Parsons - Thursday, October 28, 2010

Good morning Daily Report followers! Let's start off with why some politicians have verified accounts on Twitter and why others don't. Does Twitter prefer one side of the aisle to the other? Next, we have good news for your organization's writers. SEO is out and "SMO" is in. Finally, we leave you today with the top 5 location-based services and yes there are more out there than just Foursquare.  

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Daily Report, October 27, 2010

Ally Parsons - Wednesday, October 27, 2010

Good morning everyone! We have good news for Foursquare users! The official "I Voted" badge will be available on Election Day when you check in at your polling place. Also, does anyone remember MySpace? Well they are trying to get back in the social network game. Finally, have you fallen victim to the social media slump? We can help. 

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Daily Report, October 26, 2010

Ally Parsons - Tuesday, October 26, 2010

Good morning everyone! One of the best ways to get people to get out and vote is to help them know where to go. Google now has a widget that you can embed right into your website to help visitors locate their closest polling place. Next, has your campaign participated in a Twitter Chat? It may be a great way to sway undecided voters. Finally, everyone is talking about mobile ads, but it seems the political world has yet to fully grasp the concept.  

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Daily Report, October 25, 2010

Ally Parsons - Monday, October 25, 2010

Good Monday morning to everyone! Election Day is just 8 days away and we wanted to offer some web resources to help you decide who your vote will go to. Also, we have a very interesting article about how politicians are targeting voters. Finally, does your brand loyalty give away your political preference. See which brands are favored by Republicans and Democrats.  

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Daily Report, October 22, 2010

Ally Parsons - Friday, October 22, 2010

TGIF everyone! We have always said Foursquare is going places, but even we didn't realize it could go this far! Speaking of Foursquare, we have a great example of one candidate using the location-based network for their grassroots campaign. And we leave you this Friday with the Facebook rankings of this election season. Have a good weekend! 

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Daily Report, October 21, 2010

Ally Parsons - Thursday, October 21, 2010

Good morning everyone! I know I am a little biased, but today's Daily Report is a must read. Our articles today may help you make the necessary adjustments you need right before Election Day and help you get a jump start on 2012. Yesterday we talked about upcoming social media trends for 2011. Today we are talking about what social media trend will be very beneficial in 2012. Next, you may be satisfied with your Facebook Page, but Facebook landing tabs are a cost effective way to give your Facebook Page a customized look to stand out above the rest. Finally, it's important to know how your information is being shared on the Internet. A new study shows how your supporters are spreading your message.  

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Daily Report, October 20, 2010

Ally Parsons - Wednesday, October 20, 2010

Good afternoon! Today we have a little bit of everything for you. Election Day is right around the corner, and you are putting up your political ads hoping to gain last minute votes. We have the trick to get your political ads the airtime they deserve. Next, find out who is having a hard time keeping up with the latest in online political advertising. Finally, we have seen how social media has shaped this year's election cycle, but what social media trends do you see happening for 2011? 

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Daily Report, October 19, 2010

Ally Parsons - Tuesday, October 19, 2010

Good afternoon everyone! Today we are talking about billions. Our first billion (well actually 2 billion) goes to the amount of Internet users by the end of this year! Our next billion goes to the business of mobile. With Internet users surpassing the 2 billion mark and the business of mobile reaching $1 billion, I'd say it's official that your online reputation should be your number one priority. Finally, the Facebook-Bing deal may cause you to rethink your advertising strategy. 

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About this blog

Digital politics from Allen Fuller and the rest of the RootsHQ team. Roots Report brings you perspective on how technology impacts politics. From campaigns to advocacy, knowing how to use the right tech can be key to victory.


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